Today’s climate and biodiversity challenges won’t be solved with the same thinking that created them. The Innovation@WWF team empowers teams across 85+ WWF offices to put into action new ways of thinking and doing conservation impact.

Fostering a culture of mindful risk taking for bigger impact

Innovation is always delivered with a purpose - direct or indirect conservation impact. We are on a mission to build a culture of courageous, yet mindful, innovation, to keep up with a fast changing world and highly complex challenges.

Enabling teams to create solutions through innovation

WWF’s innovation team provides guidance to both teams and individuals within the WWF network in dreaming up, experimenting with, and bringing to life unusual ideas with high impact potential. WWF teams can join our innovation skills development, request innovation coaching to get unstuck or apply for seed funding.
 
INNOVATION IS ALREADY DRIVING IMPACT FOR OUR LIVING WORLD

Dive into innovation impact stories on topics such as applying human-centred design for community-led innovation, scaling conservation innovations, and experimenting with new technologies to accelerate conservation impact. More coming soon!

50% of our offices have embraced innovation doing

Since 2022 we have been measuring the impact of our global innovation work, here’s what we’ve achieved:

38
offices have an intermediate to advanced innovation culture

 
88
conservation projects are supported by the innovation team
215
interactive workshop and trainings were joined by 2000+ pandas (25% of our workforce)
900+
innovative projects were identified and mapped
CHECK OUT OUR LAST IMPACT REPORT
REPORT HERE
© Innovation@WWF

© Innovation for Impact network

Innovation for Impact Network

INGOs driving innovation together

The Innovation@WWF team is a founding member of the Innovation for Impact Network. Sharing of best practices, joint learning and experimental collaborations is what this group of non profit innovation leaders is about.

Click here to learn more
Want to collaborate with the innovation@wwf team?
Partner with us
© Innovation@WWF